Guitar Gear Giveaway - Photo & Video Production - Social Media Marketing
In February 2019 we began producing content for Guitar Gear Giveaway, a competition business offering guitars and accessories.
The aim with this work is to make the product photography as beautiful as possible, it needed to be eye catching and interesting. No white backgrounds we wanted character.
Each guitar brings it’s own challenges and every photo and video shoot is a little bit different. We produce all the photography as well as videography. The video work includes filming, text overlays, voiceovers and interviews.
Key points we are really proud of.
- The photography. It’s great to be part of an ongoing project where we can be fully creative. Learning about each instrument and finding exciting ways to show it off is great.
- The video work is always a nice challenge. Using lighting techniques to make it exciting, mixing the audio from the guitars and recording voiceovers.
- Social media ads. We have achieved some incredible results for this company. Making conversions at £0.34 cost for £10 items in a scalable way.
Because we create the content and run the ads we are able to learn and understand what is and isn’t working. This means over time the results and ads are getting better and better.
Being able to use photo and video ads means potential customers are getting ad fatigue and we can target different people in different ways.
Overall this ongoing job has been extremely successful and we can’t wait to keep things thriving.
Visit the website here – Guitar Gear Giveaway
